In India, vehicle leasing and subscriptions are slowly but steadily gaining traction. With so many automakers offering lease and subscription services, Mahindra Finance decided to join the battle and announced entering the car leasing and subscription industry under its new ‘Quiklyz’ brand.
The aim is to make it easier for customers to buy cars and update them rather than treating automobile ownership as a long-term commitment. The user pays a monthly subscription to access whatever vehicle they choose from any brand at a lesser cost than conventional automobile ownership. Businesses and corporations are also searching for new methods to access cars that meet their needs without the hassles of traditional ownership models.
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” The millenniums who want to not only possess an automobile but also do it in the stress-free method are a very important consumers for our new business.,” said Turra Mohammed, SVP and Head, Mahindra Finance.
‘Quiklyz’ will give that convenience while also allowing consumers to replace or upgrade to newer models when they become available without making a deposit. Leasing is quickly becoming a feasible alternative for corporations, both for supplying automobiles to their employees and for getting vehicles for business purposes.”
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According to Mahindra Finance, the term ‘Quiklyz‘ represents an idealistic mentality of delivering hassle-free car usage for its customers. The goal is to create a customer-friendly car buying paradigm. In the near future, Mahindra Finance is anticipated to leverage the ‘Quiklyz’ brand to offer comparable services in semi-urban and rural areas.
