Salman Khan’s much-awaited ‘Radhey: Your Most Wanted Bhai’ has been viewed more than 4.2 million times on the first day in India. It was not just the victory of the producers of this film but a reason to celebrate for the entire film industry.
As an achievement in its successes, it is available on more than 65 countries across continents such as Belgium, Denmark, Canada, Fiji, Malaysia, Sri Lanka, South Africa and Mauritius on Apple TV (iTunes) It has become the first Bollywood film to go live.
Not only this, the producers will broadcast the film in additional areas in the coming days, covering more than 100 countries on various platforms like Google Play, SingTel in Singapore, My Movies in Africa.
In addition to Apple TV, Radhe is also currently live on platforms such as Bell Fib TV and Optic TV in Canada, Box-Office DSTV in Africa and Zi5 on Premium Video on Demand (PVOD) with Flow On Demand in the Caribbean.
This is the first time in the history of Indian cinema when a film has made its place among the audience in such a unique format. The film has been released in theaters as well as on ‘Pay Per View’ format on Zee Plex and DTH.
