Why are K-Dramas So Popular In India?

K-pop boyband BTS enjoys supreme popularity, K-dramas too have been surging up the to-watch list of Indian audiences.

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So what is it that is contributing to the popularity of K-dramas and makes them so addictive?

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Instagram content creator and entrepreneur Ankit Srivastava break it down through his video. he says that the big celebs act in K-drama.

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Ankit spoke about how the non-lead characters get interesting storylines in K-dramas. Each episode in a K-drama tends to be jampacked with action.

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Ankit likened one episode of these dramas to about three in other soaps. K-dramas also have realistic age representation, the content creator said.

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K-dramas also depict older characters manoeuvring through life and its problems. These aspects appeal to different age-demographics.

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Moreover, Priyanka Chopra Jonas recently spoke about the popularity of content made in languages other than English.

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She cited the example of her mum who, she said, watches Korean dramas all night.

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