Property establishes itself as a successful benchmark for aspiring Kabaddi players
Meerut : After an exciting 16-day tournament between 160 teams across 10 districts in Uttar Pradesh, Asian Paints Ace Emulsion Bharat Super League 2019 powered by BKT Tires held a press conference in Meerut to mark the success of the initiative that received massive local response from players and fans alike. Present at the event as Guest of Honor was Praveen Kumar, India’s renowned cricket player and former team member of the Indian cricket team.
To promote the home-grown sport and offer local players a launch pad to fulfil their aspirations, Asian Paints undertook the stand to support this league and kick-start its second edition that fosters grass-root level Kabaddi and unearth young, local talent in India. The conference highlighted the interesting journey of the 16-day tournament of Asian Paints Ace Emulsion Bharat Super League in Uttar Pradesh. The district level matches were played at Saharanpur, Bijnor, Mathura, Baghpat, Bareilly, Amethi, Faizabad, Gorakhpur, Varanasi and Jaunpur.
Commenting on the success of the third leg, Jaideep Kanse GM – Marketing, Asian Paints Ltd, said, “The second edition of Asian Paints Ace Emulsion Bharat Super League caters to the aspirations of rural kabaddi players and excitement of the local audiences. We are proud to be associated with Bharat Super League and its continued endeavor of giving rural players a recognized platform to boost their aspirations in the sport and look forward to the next leg for this season.”
Praveen Kumar, India’s respected cricket player said, “It’s great that reputed organisations like Asian Paints is lending support to build the kabaddi sport and boost the morale and confidence of the young and dynamic players of our nation. It gives me immense pleasure and honor to be with the teams who have showcased a high level of performance, fitness level, skills and gameplay.”
Deepak Rathi, member of Organising Committee, Bharat Super League said, “The third leg of Asian Paints Ace Emulsion Bharat Super League in Uttar Pradesh has witnessed a turnout of a phenomenal set of players. We are pleased to have the support of a home-grown company like Asian Paints that has been catering to the aspirations of millions of homeowners. The energy and enthusiasm of these players were a thrill to watch and we are keen to continue boosting this platform to promote the league and India’s oldest rural sport.”
Amandeep Singh, BKT Tires, AGM – Marketing (Agri Sales, Domestic) said, “Bharat Super League is one of the most keenly contested kabaddi events in the country and we are excited to associate with them. With the immense undiscovered talent across many states of the country, we stand to support this league that nurtures grass-root level Kabaddi and discover future champions.”