How to write content that influences others?

So, how do you write something that will influence and have an impact on others? Here are some ways:

woman with a laptop
Image from Pixabay

Content is the king! Content dominates over anything and everything that runs on the internet. For example, if you have an amazing blog title and no good quality content on the page, then users who expect a lot from your title and visit your website will feel disappointed. On the other side, if you write fantastic content but give no value to your readers in terms of thinking and living then even that is a big-time nuisance on the internet.

What is Good Quality Content?

So, how do you write something that will influence and have an impact on others? Here are some ways:

1) Do good research:

Blogs or articles that have been written just based on one type of thinking are not really good. Like if you hate an actor and are writing about him just to fulfill your ego needs, then sorry boss, you can quit writing. We want articles on the internet that inspires people to do something good and not spread hatred and conflict in their minds. So, that's why when you are writing on any topic, make sure to do complete research on the internet with expert people in the industry to write well-researched pieces.

What is Internet Branding?

2) Write, pause, think, write and then publish:

Many times writers do a mindless job. We are not here to write for 500 words or 1000 words and get paid. We are here to make the use of words to convey something important and useful to our readers. So, if you have been writing without giving a thought to your articles, then it is better if you reflect on your thinking process and then hit the publish button.

3) Use words to influence others:

You can use words to inspire others to bring about a change in their lives. For example, if you are writing for the students' audience, then don't just give them one view but a holistic view of how their studies or academics can take them to bigger heights in life. Give them value-added education through your content so that they will come back to you as a professional expert in your domain. 

4) Talk to others:

Many times we as writers think that we know it all. We consider ourselves experts based on our academic qualifications but that's not the case always. We need to know what others in the industry do and think as well. You can listen to podcasts and videos of experts who share their opinions about the industry trends and write accordingly. Make sure that your content is not a copy-paste job but something that comes from within you to help and influence others.

5) Read and write:

When you take a particular topic, do a google search and read what is being already written and covered by others on the same topic. Don't try to cover the same but something unique and original that the internet would love to know and read about. You can include real-life examples of people you know with their names changed so that they don't feel offended by reading about them in your blogs.